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RIDESHARE - Advertisements

Radio advertising and internet banner ads for WISCONSIN RIDESHARE encourage people to:

• Register
• Update their profiles
• Check out their commuting costs
• Rideshare through construction zones
• Calculate their environmental savings
• Use park and ride lots to meet their carpool or bike buddy.

Listen to the radio ads below, then ask yourself:

• Based on current gasoline costs, have I recently computed how much my commute is costing me?
• Would carpooling save me gas and wear and tear on my car? It takes just a minute to register and find my matches.
• Should I consider biking to work? The Bike buddy matches sound like a good idea!
• Maybe I could carpool from a park and ride lot rather from my home?

Radio ads

The following files are in .mp3 file format.
(Note: Some files are large and may take longer to download depending on individual connection speeds.)

• Do the math - Construction crew mathematically work out that ridesharing could cut the number of cars coming through the construction zone. (1.4 MB/1:00)
  • Audio transcript - Do the math
• 3 to 1 rule - When three lanes get reduced to one, carpooling is the answer. (1.4 MB/1:00)
  • Audio transcript - 3 to 1 rule
• The referral - Construction worker who wants to be safe is so impressed with the value of ridesharing that he talks it up in all circumstances. (1.4 MB/1:00)
  • Audio transcript - Referral
• Bike Buddy feature - Man encourages friend to try riding to work with a bike buddy. (1.4 MB/1:00)
  • Audio transcript - Bike
• Commute mode tracker - Employer urges employees to register for Rideshare and track their commute for a free lunch if they reduce their carbon footprint. (1.4 MB/1:00)
  • Audio transcript - Commute
    
    
    
• Feelin' better already - Woman - RIDESHARE matches a woman with Amy and Matt who work in the same area. Boss takes notice of a change in the woman and is looking into commuter benefits for employers. (245 KB/59 seconds)
  • Audio transcript - Woman
• Feelin' better already - Couple - Like on-line dating for your car, RIDESHARE matches Michael in his SUV and Jessica in her hybrid. (256 KB/1:02)
  • Audio transcript - Couple
• Feelin' better already - Group - After updating their profile and checking for new matches, Michael and Jessica add Linda to their carpool and pick her up at a park and ride lot. (263 KB/1:04)
  • Audio transcript - Group
• Announcer interviews people on the street - Announcer talks with three people who now don’t mind the cost of parking and gas because RIDESHARE has saved them money on both. (240 KB/59 seconds)
  • Audio transcript - Street interviews
• Cost calculator - Using the cost calculator results in registering with RIDESHARE, getting matches, and saving commute dollars. (245 KB/1:00)
  • Audio transcript - Cost calculator
    
    
    
• The job interview - Boss hires Jimmy because Jimmy has suggested that commuter options for employees will save employees and the company money. (248 KB/1:00)
  • Audio transcript - Job interview

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All external hyperlinks are provided for your information and for the benefit of the general public. The Wisconsin Department of Transportation does not testify to, sponsor or endorse the accuracy of the information provided on externally linked pages.

You will need an MP3 player (provided free of charge) to listen to our audio files. For more information about getting a free MP3 player, visit WisDOT's Software information page.

Questions about the content of this page, contact:
Karen Schmiechen, karen.schmiechen@dot.wi.gov
Last modified: September 27, 2011